All your salon need is Chila

Chila
chila.ua Chila

Client and problems encountered

Chila.ua is one of the largest networks of production and sale of disposable products in Ukraine. The target customer groups are salons, studios, and medical establishments.

Chila’s main sales efforts were aimed at offline shoppers, but there was a huge potential for online sales growth.
Chila had a website that overloaded and scared away potential customers, didn’t bring profit and ruined the company’s reputation.

A huge amount of visually “unappetizing” goods got lost in a complicated sitemap and were just gathering dust on the shelves. Online sales volume was next to nothing.

Chila

Task at hand

We showcased all the features and benefits that the company offers, built an online store that is simple and intuitively comprehensible to users, and made customers fall in love with Chila’s products.

Turned a prom.ua shop with bad content into an image webstore. Made the online store convenient for B2C and B2B. Invented and implemented exclusive features that are unrivaled on the market. Implemented a bonus program that suits both wholesale and retail customers. 

Created a unique platform that everyone likes, one that sticks in memory and generates super-high sales in a short time even with a tight budget.

Tools

UX/UI design

Laravel Development

eCommerce Strategy

content marketing

Branding

Copywriting

E-commerce support

eCommerce SEO

Chila
Chila
Chila

A fresh look at company’s products

Large and beautiful photos in the same style are more attractive to the target audience than ordinary e-commerce images.

We created a large amount of photo content for the client’s website. The vast majority of showcased products were photographed by our specialists in a professional studio.

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Made the website convenient for В2С and В2В

We determined the criteria for selecting and purchasing products that are of critical importance to retail and wholesale customers, and implemented various features for these target groups.

We developed a tool for selecting products by color. Simplified the product search and filtering tools. Displayed special prices for wholesale customers in the product card and catalog.

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Results in figures

As a result, we automated the processes for website users and company managers, improved usability, and created an incredible amount of photo content for each product card.

X8

increase in the transaction rate after project launch

110%

increase in the number of website users

14 000+

items were sold within the first 3 months

Our main task was to make a modern and user-friendly website for our clients. We chose these guys right after the first meeting with the founder of the company. After talking, we immediately decided to start working with them. Everything was clear, well-coordinated, they helped in many issues) All our ideas have been implemented. In some situations, they even told us what not to do at the first stage, so that it would not turn out to be an extra functionality and we would not overpay for it. As a rule, we have always listened to advice and are now completely satisfied with the result. At first, if there were any bugs on the site, they were instantly resolved. And now also, after 1.5 years of work. Special thanks to the project girls, it’s very nice to communicate with them, they will always listen, prompt, implement 🖤 I 100% recommend and will continue to recommend to anyone who wants to create a high-quality website and get results from the start)

Natalia Prokopenko

Head of E-commerce

Maybe we are just the team, that you’ve been looking
for so long.

    +32%

    Increased organic traffic conversion rate

    +42%

    The number of transactions has increased (we compared statistics a year before and after the launch of all new functions)

    Chila
    х2

    Over the past 3 years, the online store has been a twofold increase in income

    1

    The company’s online store has surpassed all of its offline outlets in terms of turnover and profit

    Chila
    +34%

    increase in organic traffic conversion rate

    18%

    decrease in bounce rate

    Chila
    +48%

    increase in the transaction rate after project launch

    +27%

    increase in the sales conversion rate

    Chila
    +42%

    Conversion rate has grown since the launch of redesigned website

    +75%

    Revenue has increased

    Chila
    For those who want to make a project

      A little about your business:
      1. What do you plan? Describe in your own words what your goals and objectives are.
      2. What are the deadlines? Are there scheduled start and end dates? Is there a clear deadline or flexible deadlines?
      3. Is there a planned budget for the project? Write down your budget scope or the exact amount you are willing to allocate in $
      4. How old is your business? (or How long has your business been running?)
      If you have a file with additional information, you can attach it here :)

      Thanks

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