Online store launch

Online store,where AI assistants handle the routine

We set up our e-commerce system Tooron, tailor it to your business and launch it. After launch, AI assistants fill the catalog, suggest what to sell and catch errors.

Assistants at workExample
  • ContentDescriptions prepared for 120 new products
    just now
  • Marketing and sales6 filters that shoppers use suggested for the category
    just now
  • PromotionFound a search query with no page — a new page is prepared
    just now
  • Technical health860 pages checked before launch
    just now
  • Content340 attributes filled in from the supplier's spreadsheet
    just now
  • Marketing and salesRelated products added to 40 products
    just now

Who it's for

This is for you if

Idea or product

You have a product and need an online store

We launch it so the store takes orders right away instead of being just a showcase.

01
Marketplaces and social media

You sell only through Rozetka, Prom or Instagram

Commissions eat your margin, and your buyers stay on someone else’s platform. Your own store means your own customers, your own prices and your own customer data.

02
Offline → online

You have an offline store and want to boost it with online

The site sees the same products and stock as the store and sells while the store is closed.

03

Approach

A store that grows with your business

Launch is only the first step. We build the system so the next two don't require rebuilding.

Stage 1 · Launch

A full e-commerce system built to grow

Catalog, payment, delivery and integrations from day one. When your business grows, you won't have to migrate.

What Tooron can do
Stage 2 · First months

Learning from your customers

We watch how people search and buy, and test hypotheses right away: what to change so they buy more.

  • Events
  • Sales
  • Repeat sales
Stage 3 · Next

Processes run on their own

AI takes over the routine. You focus on new ideas and strategy, not manual work.

  • AI agent this week
  • Set up upsells in the cart
  • Added the filters shoppers look for
  • Changed sorting to popularity
  • Reworked the catalog menu

How it works

Five steps to your first sales

  1. 01

    Getting to know you

    What you sell, to whom and how you plan to make money.

    First version goal
  2. 02

    Planning

    What's needed to start and what can be added later.

    Timeline and budget
  3. 03

    Building

    We deploy Tooron under your brand and connect it to the tools you work with.

    Store ready for review
  4. 04

    We launch

    We check orders, payment and analytics.

    First sales
  5. 05

    Supporting

    We watch your customers, train your team and improve the store.

    Growth plan

First step

All you need to do is talk

We spend an hour or two talking about your business, and we write the brief ourselves.

Conversation58:12
We askHow do orders reach you right now?
You tell usWe take some in Telegram, then a manager moves them to 1С…
Project briefprepared by Sense
  • ✓Business and goals
  • ✓Who your customers are
  • ✓Assortment
  • ✓How you process orders
  • ✓1С, CRM, delivery
  • ✓What's in the way now
  • ✓Competitors and examples

You review and add to it. No 40-question forms.

No forms or homeworkWe take the notes and do the analysisBrief — 2–3 days after the conversation

Plan

From conversation to first sales

Click a stage to see what's inside.

StageWk 1–2Wk 3–4Wk 5–6Wk 7–8Wk 9–10Then
  • Brief: what you sell, to whom and how you plan to make money
  • We look at how people buy in your niche
  • First version goal
  • and 2 more
  • Week-by-week plan: who does what and when
  • What's needed to start and what we add after
  • Timeline and budget
  • and 1 more
  • Design for your brand
  • We deploy Tooron and tailor it to your business
  • We connect accounting, CRM, payment and delivery
  • We fill it with products, AI handles part of the routine
  • and 3 more
  • Test orders from cart to delivery
  • Analytics and ads from day one
  • We move the site to the production server
  • and 2 more
  • For the first 2 weeks we watch live sessions daily
  • 2 months of basic support
  • Team training with video guides
  • and 1 more
Launch

ApproximateA typical launch plan. Yours will come with dates and owners, and some work runs in parallel.

Tooron

What our e-commerce system can do

Tooron runs in our clients' stores. What you need to sell is already in it, so we don't spend your budget on building from scratch.

Capability mapTooron

Click Tooron to open the map.

Click a direction to expand its capabilities. You can move the map with a mouse or finger.

After launch

We don’t disappear after launch

Launch isn’t the end of the project, it’s the start of its life with real customers.

First 2 weeks

We watch how people buy every day

We review recordings of real sessions: where customers stop, get lost or go back. We fix it before you notice it in sales.

2 months

Basic support

We fix everything we find, answer questions and explain how to read the key metrics.

After launch

Training your team

You send questions, we answer in writing or record video guides. They stay with you for new team members.

Then

Monthly or quarterly development

No more “firefighting”, but improvement: new features, hypotheses, optimization.

BackupsWe set up backups of the site data on a schedule we agree on together.
Risk-free updatesEvery change is first checked on a test server, then goes to the live site.
Checks after updatesAfter every release we check that conversion hasn’t dropped and everything works for sales.

AI assistants

After launch, AI assistants take over the routine

The assistants help prepare product descriptions, find errors on the site and suggest what can be improved. You choose which tasks to hand over.

  • AI assistantContent

    Finds products without descriptions and attributes, duplicates and data errors, and helps fix them in bulk.

  • AI assistantMarketing and sales

    Suggests which filters and related products to add, and shows how this affected conversion and average order value.

Online store

We’ll install and set up a ready-made e‑commerce platform that adapts flexibly and scales with your business.

  • AI assistantPromotion

    Finds queries and pages where you can grow in search, and shows which SEO change brought traffic.

  • AI assistantTechnical health

    Finds 404 errors, broken links and indexing issues, and sets up the needed redirects itself.

An honest question

What if I build it myself with AI?

Risks of a “weekend AI” store

01Every change costs more
02Customer data at risk
03Everything depends on one person
04The store loses value
ClientWhy do I need an agency? With AI you can build a store over a weekend now.
SenseYou can. The site will appear fast. The question is what happens to it in six months.
ClientAnd what will happen to it?
SenseEvery new edit will break something old. AI writes code that works today, but nobody knows how it’s built. Like a renovation without blueprints: every next change costs more.
ClientIf something breaks, I’ll ask AI to fix it.
SenseAnd if payment breaks on a Friday evening, in the middle of a sale? Someone has to know where to look, and be responsible for it.
ClientAnd security? It’s just a website.
SenseYour site holds your customers’ phone numbers, addresses and orders. According to Veracode research, almost half of AI-written code has vulnerabilities. If data leaks, you are responsible, not AI.
ClientFine, I’ll hire someone who knows how to work with AI.
SenseThen all the knowledge about the store will be in one person’s head. If they leave, you’re left with a site nobody understands.
ClientWhat if I want to sell the business or bring in an investor someday?
SenseA store is an asset. A buyer will look at what it’s built on and who supports it. “Made over a weekend” lowers its value.
ClientSo AI is bad?
SenseQuite the opposite. We work with AI every day ourselves: product descriptions, bug hunting, analytics. The difference is that people are responsible for the result.
We’re responsible not for the code, but for the store selling every day.Discuss the launch

Research: Veracode, 2025 GenAI Code Security Report.

Another honest question

Website builder or your own online store

Website builderA store by Sense
Launchin a weekfrom a few weeks
1C and warehouselimitedas you need
Your own discounts and bonuseswhatever the template allowsany logic
Designlike thousands of otherstailored to your brand
When the business growsmigrationgrows with you
Who helpsplatform supporta team that knows your business

Questions

Questions about launch and AI

How long does a launch take?

It depends on the catalog. A rough plan is about 10 weeks; we’ll give an exact estimate after the first conversation.

What do you need from us?

Tell us about your business, provide a product spreadsheet and the person who makes decisions.

What is Tooron?

Our e-commerce system. We don’t write a store from scratch: we deploy Tooron and tailor it to your business. That makes launch faster, and the store can handle growth to millions of products.

What happens after launch?

For the first 2 weeks we watch daily how people buy, then 2 months of basic support and team training. After that, monthly or quarterly development.

What if something breaks?

Backups of the system data are made on a schedule. We check updates on a test server first, so changes don’t break the live site.

Do I need to understand AI?

No. The assistants work inside the system. We set them up, and you see the result and approve changes.

Does AI change the site on its own?

Only what you’ve allowed. It suggests the rest, and a person decides. Every change is logged.

Can I launch without AI?

Yes. The assistants can be connected later; the system is ready for them.

Next step

Tell us about your future online store

What you sell and to whom. In a 30-minute conversation we’ll understand where to start.

Client results

Online stores, we launched and keep growing

1 / 7

Testimonials

What people we have worked with for years say

Our expectations for the results are always very high, but in this case they were met!

I like that the team knows how to stand its ground and always argues its innovative proposals constructively.

Maksym LevchenkoChief Marketing Manager · MOYO
MOYO case →
Dmytro BorhunHead of E-commerce · distar.ua

They integrated it with our accounting system and automated key processes. This let us significantly increase sales and cut order processing time.

distar.ua case →
Andrii OnopriienkoHead of E-commerce · sovajewels.com

We got a truly high-quality product, thought through down to the details, and we keep working together to improve it.

sovajewels.com case →
OlehManaging partner · e-zoo.com.ua

They talked honestly, without clichés, and understood our need as well as possible. The work was done to an exceptional standard, and they have been supporting the development for 2 years now.

e-zoo.com.ua case →
Dmytro DeulinHead of E-commerce · luxoptica.ua

When a site is not just made but made well, thanks to diving into the product and business processes.

luxoptica.ua case →
Vadym VazhynskyiCEO / Founder · soundmag.ua

They know better than anyone how to highlight a business’s strengths and make a site unique and recognizable.

soundmag.ua case →
Nataliia ProkopenkoHead of E-commerce · chila.ua

In some cases they even told us what not to do at the initial stage, so it wouldn’t turn out to be redundant and we wouldn’t overpay.

chila.ua case →
ViktoriiaHead of E-commerce · retromagaz.com

Once and for a lifetime – that is exactly what working with Sense Production is like!

retromagaz.com case →
Dmytro PokotyloManaging partner · f.ua

They spent about three months studying the internal business processes and the store’s operating logic. A very important quality: the guys see every issue through to the end.

f.ua case →
Vladyslav SokolovManaging partner · foodboom.ua

We have worked together for over a year, and I am sure this is only the beginning. The team is always up to date with new developments and the right tools.

foodboom.ua case →
Volodymyr DrokFounder · mirasvit.com

We rejected most of the prototypes. But SensePro were patient and persistent, and we developed an approach that met our business requirements.

mirasvit.com case →

Who we are

Building e‑commerce systems since 2013

We have worked since 2013: over 180 projects in more than 60 niches. Online sales only, so we have seen hundreds of stores from the inside: how they earn, where money is lost and what breaks as they grow.

2013working in
180+projects
60+different niches
About us →
Our senseis

The people who lead your project and make the key decisions. Developers, designers, content and SEO specialists work on the tasks alongside them.

1–3 / 15
Sasha
SashaCEO & Founder
Denys
DenysHead of Delivery
Oleh
OlehSolutions Architect
Snizhana
SnizhanaCreative Director
Iryna
IrynaProject Manager
Anna
AnnaClient Relations
Solomiia
SolomiiaGraphic Designer
Ostap
OstapUX Designer
Snizhana
SnizhanaProject Manager
Mykyta
MykytaFull Stack Developer
Pavlo
PavloFront End Developer
Serhii
SerhiiProject Manager
Volodymyr
VolodymyrAutomation QA Engineer
Natalia
NataliaAccountant
Alina
AlinaDigital Marketing Specialist