Privacy and law
Selling abroad from Ukraine: logistics, duties, payments
Cross-border e-commerce is selling goods to buyers in another country through your own site or a marketplace. For a Ukrainian store this means three separate tasks: getting the goods across the border, handling the duties and taxes of the buyer's country…
Personal data in Ukraine
Personal data in Ukrainian law is information or a set of information about an individual who is identified or can be specifically identified. Its processing is regulated by the Law of Ukraine "On Personal Data Protection" of June 1, 2010, No. 2297-VI. A new…
Returning goods to an online store
A product return is the process in which a shopper gives a purchased item back to the seller and receives money or an exchange. In Ukraine, the shopper's rights are defined by the Law "On Consumer Rights Protection," and the rules for returning an online…
PRRO and fiscalization for an online store
A PRRO (software cash register, "програмний реєстратор розрахункових операцій") is a program registered on the tax authority's fiscal server, through which the seller carries out a payment and creates a settlement document (a fiscal receipt) (Law No.…
Google Consent Mode v2
Google Consent Mode is a way to pass a visitor's choice from the cookie banner to Google tags (Analytics, Ads) so they behave accordingly: without consent they don't set cookies and don't send data that requires permission. Version 2 added two parameters for…
Server-side tracking
Server-side tracking is a setup where data about events on the site (a view, the cart, a purchase) is sent not straight from the browser to Google, Meta and other services, but first to your own server, and from there passed on under your rules. In Google Tag…
Cookie banner
A cookie banner is a window on a site where the visitor accepts or declines cookies and similar technologies that are not strictly necessary. For visitors from the EU this choice has to be offered before the site starts setting analytics and advertising…
GDPR for an online store
GDPR (the EU General Data Protection Regulation, Regulation 2016/679) is the EU law on processing personal data. It also applies to a store outside the EU if the store offers goods to people who are in the EU, or monitors their behavior there.
Website accessibility and the European Accessibility Act
Website accessibility means people with visual, hearing, motor or cognitive impairments can use the site, including through screen readers and a keyboard. The European Accessibility Act (EAA) is EU Directive 2019/882, under which certain products and…
PCI DSS in plain words
PCI DSS (Payment Card Industry Data Security Standard) is the international payment card security standard: a set of technical and organizational requirements for anyone who stores, processes or transmits card data. It was developed by the PCI SSC council…
Third-party cookies and first-party data
Third-party cookies are cookies set not by the site the visitor opened but by someone else's content embedded on it, for example an advertising pixel or a widget. They make it possible to track a person across different sites. First-party data is what a…
Cookies
Cookies are small pieces of data that a site stores on a visitor's device through the browser and gets back with later requests. They let a site "remember" the cart, the language or a login, and they are also used for analytics and advertising.